Our Story
We believe that a beautiful space deserves to be felt, not just seen.
With over a decade of social media management and a background rooted in psychology and social science, we founded Content Days to help high-end properties stand out online. While we originally worked across a broader mix of hospitality and experiences, we intentionally shifted our focus to what we do best: creating premium digital content exclusively for luxury hotels, premium Airbnbs and high-end real estate.
We know that marketing a multi-million dollar estate or booking out a premium stay requires a different approach to standard social media management. It demands intentionality, an eye for detail and an understanding of the client experience. You’ve curated every detail of the physical space - our mission is to ensure your digital presence reflects that exact same level of intention and luxury.
Our Approach:
We don't do cookie-cutter social media packages. We build custom strategies tailored to your specific property and business needs.
Our team combines authentic content with an elevated, clean aesthetic to get your property in front of the right audience. By looking at how high-end clients interact online, we build custom plans that turn attention into high-value inquiries, private viewings, premium bookings and repeat clientele.
We handle the heavy lifting, from content capture to full day-to-day management, so you can focus entirely on running your business, knowing your online presence is completely taken care of.
Why us?
Grounded in Psychology:
Backed by psychological science, our strategy taps into the emotional drivers and decision-making habits of guests and buyers to turn interest into action.
Deep Understanding of the Client Journey:
With over a decade of client experience expertise, we understand the client journey and curate an experience that mirrors the high standards of your physical property.
Bespoke, Intentional Service:
We don't do generic marketing. Every campaign, visual, and message is intentionally crafted to elevate your brand prestige. To ensure your property receives our complete creative and strategic focus, we intentionally take on a limited number of clients each season.
